It is important to keep in mind that even though Europe is a relatively small continent based on its size, its cultural diversity is vast. The business etiquette thus differs to a large extent and you can distinguish certain regions having commonalities. This is not to say that you should stereotype, each country and region of the country may have its own individual and specific characteristics.

These regions of Europe can be divided into for example Northern Europe, Western Europe, Eastern Europe and Southern Europe.

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General "dos"

General "don'ts"

Northern Europe

General information

General Information

Western Europe

Central & Eastern Europe

General Information

General Information

Southern Europe